Entering the U.S. Market - Seizing Opportunity

Presented on Thursday, February 16, 2017

  • Materials:
  • Entering the U.S. Market - Seizing Opportunity

  • About this program:
  • The US market provides a myriad of opportunities for Canadian technology companies to grow and reach new customers, but its size and stature can also make it hard to navigate. In addition, 2017 may present challenges and new opportunities as the Trump administration takes power. Join us for this session as we walk participants through strategies for Canadian technology companies looking to grow their market profile, establish new connections, and build their business in the US marketplace under a new administration.

    Topics to be discussed are:

    - Public relations and marketing strategies to take your message cross border and build awareness with a new audience
    - Cross-border considerations for Canadian companies entering the U.S. market
    - Key US legal issues, what to expect from the new administration, regulatory developments, and financing opportunities

  • Accreditation:

  • This program qualifies for up to 1.5 hours of eligible educational activity or CPD/MCE credit under the mandatory education regimes in British Columbia, Ontario and Québec.